Helping Women Look and Feel Their Best

From Bra Expert to Women’s Style Guru, I’ve done it all!

Jené Luciani Sena is a renowned bestselling author of three professionally published women’s non-fiction books, the first of which, 2009’s The Bra Book, sold through two print runs and catapulted her to national notoriety. She has consulted for dozens of major fashion and intimate apparel brands and is currently the Senior Brand Advisor for Truekind, the sister brand to Shapermint. In 2021, during the pandemic, she launched her own patented bra collection, The GemBra by Jené Luciani, to an audience of 5 million on QVC, after winning the network’s “Big Find” contest using just a prototype.

Throughout her 25-year career, she has appeared hundreds of times as an industry expert and brand spokesperson on national TV shows such as NBC’s Today, E! News, Dr. Oz, Wendy, Access Hollywood, and Good Morning America, among others. Her popular Brablem Solving segment on NBC’s nationally syndicated ACCESS Daily has remained a show staple since 2021. She’s also an accredited, published journalist with thousands of magazine bylines, including SHAPE, Woman’s World, First for Women, Motherly, and HelloGiggles.com, writing primarily about women’s lifestyles and issues. Her many followers on social media know that Jené is a voice they can trust, and the fact that she’s personally helped thousands of women with bra-fitting advice over the years is proof that she cares.

Touted as one of Woman’s World Magazine’s “Ultimate Experts,” Sena’s accolades also include 2013 Westchester Business Council Rising Star 40 Under 40 recipient, 2025 Wonder Woman Initiative Award recipient, 2009 distinguished young alumnus for her Alma mater, SUNY Cortland, 2023 New York State Assembly Woman of Distinction, and was a 2017 TEDTalk speaker. She has spoken at many events as an MC and keynote speaker, including the Columbia County Chamber of Commerce Women’s Luncheon, the Girlfriend’s Getaway in Bolton Landing, NY, the Women’s Council of Realtors Bras for a Cause, and Joan Lunden’s Camp Reveille. Her most important job is as wife to a first responder and a mom of 4 in their blended family..

Jené is a fierce advocate for women and children and uses her voice and platform for many women’s issues, as well as causes related to exploited children, after the abduction of her young niece in 2023, for which she served as family spokesperson throughout the entire ordeal and after. She has collaborated with the National Center for Missing and Exploited Children and helped introduce a bill into the NYS legislature that supports advocacy efforts for child survivors of sexual abuse, a large part of which is currently in the governor’s 2025 budget plan.

Sena was also tasked with helping the U.S. Army develop a new tactical sports bra for female soldiers during basic training and has organized many charitable efforts, including doing bra fittings for underserved women through the Salvation Army. Her life’s mission is to help other women like her make it through life with humor, heart, and, of course, a properly fitting bra.

Hey, I’m Jené Luciani Sena

For 20 years, I’ve been known as the foremost bra expert and author on TV. I (literally) wrote the book on bras with my bestseller, The Bra Book. You can count on me for seasoned advice that women trust.

What makes me different?

ways to work with jené

If you’re seeking an expert on bras and women’s apparel, go with the first and most-accomplished name in the industry.

Your audience doesn’t need a salesman, they need a guide.

Other bra experts and fashion influencers come from a commercial background, working for individual apparel companies before venturing into media.

I started this journey with a passion for helping women and a mission to report on products and tips that help women look and feel their best. I've even had the US army hire me as a consultant to train their designers for their new bras being created for our female soldiers.

As a result, I’ve earned authority and credibility that can’t be imitated. My audience-first approach comes through in every performance and presentation.

Fun Facts

People ask me why I wanted to write a book on bras. I struggled with a breast deformity as a teenager, and wanted to help other women.

I have a history of friendships with reality TV stars, most notably, Jacqueline Laurita from “Real Housewives of New Jersey”. We co-authored “Get It!”

I was a pole-dancer for two years. No, not the stripping kind, the fitness activity.

I once met the Queen herself, OPRAH. I hid behind a pillar clutching a copy of my book at an event we both attended, waiting until she was alone.

Growing up, my family was very good friends with Mike Tyson, and we spent lots of time with him. My dad even wrote and recorded his theme song, which was played on ABC Sports, the night he won the World Heavyweight title.

I have a spiritual advisor who as helped me through many difficult times in my life.

ways to work with jené

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brand ambassador

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Gain exclusive access to the insights and advice of an internationally-renowned expert on bras and more. I’ve helped millions of women look and feel their best, and I’ll help you do the same. No matter the occasion, we’ll make sure you’re radiant, comfortable, and confident in a style that’s unique to you.

Bring the house down with energetic segments that get women talking. I’ve done it for NBC’s Today, Access Daily, and TED, now it’s time to thrill your audience with fashion and lifestyle tips on topics like bras, swimwear, shapewear, intimate wear, and more.

Imagine pairing your product with one of the most trusted and empowering voices in women’s style. As the best-selling author of The Bra Book, that’s the reputation I bring to brands like yours. I have the experience and authority you need to boost your image and win lifelong fans.